What happens when a highly trained, uniquely skilled, and high-tech equipped dental office decides to move into a new niche market? They get a rebranding campaign designed to turn heads. Legacy Smiles has a team that is in the top 1% in the United States and equipment that is not found in the entire state, but it was a well-kept secret. We designed an identity that clearly defined them as a high-end dental practice that crossed over to a cosmetic/health/spa sector.
Work done: brand and identity campaign with advertising and website concepts